09 December 2020

Walk, ride, cycle or run to help wildlife conservation

The GWCT 4x4 challenge can be done simply and easily as part of anyone's regular walk, run, cycle, ride or other exercise.The Game & Wildlife Conservation Trust (GWCT) - the UK's leading wildlife research charity - has launched a new online fundraising challenge to help raise money for its vital conservation work.

The GWCT 4x4 Friends Challenge is easy and open to anyone. All entrants need to do is:

  • Run, Walk, Cycle OR Ride 4k
  • Donate £4 via the challenge website at virginmoneygiving.com/fund/gwct4x4
  • Nominate 4 friends, family members or colleagues to do the same thing

The GWCT 4x4 Friends ChallengeThe challenge can be done as part of a regular walk, run, ride or other exercise. GWCT organiser Sophie Dingwall says, "As Covid has made face to face fundraising and formal events virtually impossible since the beginning of the pandemic, please give this your full support by clicking on and forwarding the link to your friends and family."

All proceeds from the challenge go to the GWCT, making this a simple and effective way to help British wildlife at a time when it's most needed. The Trust hopes to raise at least £4,000 - and hopefully a lot more - and their progress can be followed online and promoted via social media.

The GWCT 4x4 Friends Challenge Sophie Dingwall adds, "It's a common theme that throughout lockdown we all enjoyed the rich wildlife the British countryside has to offer, and this is an amazing opportunity to give something to help preserve that for future generations."

To take part in the GWCT 4x4 Friends Challenge or make a separate donation please visit virginmoneygiving.com/fund/gwct4x4

For more information about the challenge please contact Sophie Dingwall at sdingwall@gwct.org.uk or on 07925 597676.


Photocaption: The GWCT 4x4 challenge can be done simply and easily as part of anyone's regular walk, run, cycle, ride or other exercise. 

Notes to editors

The Game & Wildlife Conservation Trust – providing research-led conservation for a thriving countryside. The GWCT is an independent wildlife conservation charity which has carried out scientific research into Britain’s game and wildlife since the 1930s. We advise farmers and landowners on improving wildlife habitats. We employ 22 post-doctoral scientists and 50 other research staff with expertise in areas such as birds, insects, mammals, farming, fish and statistics. We undertake our own research as well as projects funded by contract and grant-aid from Government and private bodies. The Trust is also responsible for a number of Government Biodiversity Action Plan species and is lead partner for grey partridge and joint lead partner for brown hare and black grouse.

ISDN radio broadcast line – at our Fordingbridge HQ we have an ISDN radio broadcast line, allowing us to conduct interviews remotely.

For information, contact:
Kate Williams
Telephone: 01425 651000
Email: press@gwct.org.uk

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